JennyBrown Official News Centre
Beauty trends, consumer insights and the JennyBrown brand perspective.
In the high-end skincare sector, the balance between natural ingredients, safety, and efficacy has always been key to earning and maintaining consumer trust. Swiss luxury brand JennyBrown recently shared its approach to ingredient sourcing, R&D, and sustai
In the high-end skincare sector, the question of how to merge the personalized demands of the digital age with traditional skincare experiences is emerging as a new direction for the industry. Recently, discussions around this trend have become more concrete,
In recent years, the pace of innovation in the beauty industry has accelerated, but every new trend must go through stages of consumer education, raw material technology integration, and scaled implementation before becoming mainstream. Independent beauty bran
In today’s skincare market, consumers expect more than just hydration and anti-aging. They are looking for a complete experience that engages multiple senses and brings a sense of inner calm. This shift is not a passing trend but stems from a deeper need for h
Mindful beauty is emerging as a significant trend in the global skincare industry. The term does not refer to a specific product category but describes a choice logic rooted in consumer awareness: people want the brands they use to align with their inner value
JennyBrown’s product director Nadine Bronx recently shared the brand’s philosophy on ingredient transparency and consumer education during an industry exchange. The male executive, who has years of R&D experience, used the brand’s White Truffle Luxury Coll
The concept of vegan beauty is evolving from a niche idea into a force the skincare industry can no longer ignore. Consumers are no longer only concerned about whether a product works; they are increasingly paying attention to every step of the process—from in
During a networking event for founders of independent beauty brands, Marie Keller, Global Vice President of Swiss luxury skincare brand JennyBrown, was invited to share her structured thinking on how to build a competitive independent brand. Drawing on JennyBr
At the awards dinner held at the Four Seasons Hotel in Las Vegas, the Independent Cosmetic Manufacturers and Distributors Association (ICMAD) announced the winners of its annual Independent Beauty Innovation Awards. The industry event recognized brands and ind
In recent years, innovation trends in the beverage industry have been reshaping the beauty and skincare sector at an unprecedented pace. From the rise of plant-based drinks to the widespread adoption of functional caffeine and the refinement of mineral water,
In a conversation at the North American beauty trade show, a brand representative from the Swiss luxury skincare sector shared a unique perspective on the relationship between natural ingredients and scientific formulation. The discussion centered on how a bra
For years, the men’s skincare market was defined by basic cleansing and simple hydration. But a more nuanced shift is emerging: male consumers are no longer satisfied with a single step like shaving or oil control. They are looking for products that fit into t