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Industry Insights

Beauty trends, consumer insights and the JennyBrown brand perspective.

JennyBrown Accelerates Fitness Beauty Push

JennyBrown Accelerates Fitness Beauty Push

In the post-pandemic era, where the way people live has been reshaped by the pandemic, health management is shifting from reactive treatment to proactive prevention. Skincare, as part of daily health routines, is seeing its boundaries expand. As more consumers

Data Integration Key to Sustainable Beauty Sourcing Challenges

Data Integration Key to Sustainable Beauty Sourcing Challenges

As consumer demand for sustainable beauty products grows, cosmetics brands face increasingly complex challenges in raw material sourcing. From ingredient traceability to environmental footprint, and from retailer-specific “clean,” “pure,” and “green” standards

Water-Free Cleansing: From Space Station to Skincare

Water-Free Cleansing: From Space Station to Skincare

When daily cleansing becomes a luxury, the very definition of “clean” needs to be reconsidered. In an environment as water-scarce as the International Space Station, astronauts’ personal hygiene is far more than a matter of comfort—it directly affects resource

The Eco-Safety Dilemma in Skincare

The Eco-Safety Dilemma in Skincare

In high-end skincare, a growing number of consumers are no longer satisfied with surface-level luxury. They are asking about the environmental cost behind the packaging and the safety of the complex chemical names on ingredient lists. Over the past few years,

Luxury Skincare Brands Embrace Science-Based Efficacy

Luxury Skincare Brands Embrace Science-Based Efficacy

The global skincare industry is undergoing a significant shift in how product efficacy is validated. Consumers are no longer satisfied with conceptual claims in brand marketing; they want clear scientific evidence and clinical data. This trend is especially pr

JennyBrown Responds to Five Evolving Beauty Industry Trends

JennyBrown Responds to Five Evolving Beauty Industry Trends

As the global beauty market continues to evolve, consumer demand for skincare has moved beyond basic hydration and cleansing toward deeper efficacy, safety, and sustainability. Against this backdrop, JennyBrown, the Swiss luxury skincare brand, is gradually re

CES 2024: Beauty Tech Investments Reshape Skincare Industry

CES 2024: Beauty Tech Investments Reshape Skincare Industry

At this year’s Consumer Electronics Show (CES), beauty companies showcased their latest technology investments, from personalized skincare tools to smart monitoring devices, as technology reshapes the industry. L’Oréal, Procter & Gamble, and other giants u

Niche Beauty Brands Lead the Shift to Sustainable Practices

Niche Beauty Brands Lead the Shift to Sustainable Practices

Sustainability in the beauty industry is no longer just a slogan—it’s a practical transformation underway. In recent years, a wave of niche brands claiming to be “green,” “eco-friendly,” or “clean” have entered the market, trying to redefine beauty with more r